N E W S   R E L E A S E
FOR IMMEDIATE RELEASE
Contact:
Niles Audio Corporation
Mike "Sparky" Detmer
Tel: 800-289-4434, ext. 197
mdetmer@nilesaudio.com
 
Media Contact:
Marketing Matters
Veronica Esbona
Tel: 954-925-1511
veronica@marketingmatters.net
Support the CE Express Tour for the Cure ride!
Ride and raise funds for cancer research

Dear Industry Friends,

As you know, the CE Express is an industry initiative headed by Ken Smith, which brings cyclists from across the nation together to ride and raise funds for cancer research. Your generous assistance is greatly appreciated!

Kenny is finalizing details for the one-day regional rides – which will take place in cities across the United States thanks to the support of amazing CE cyclists, riders, volunteers and our community.

Expect an email soon announcing the cities, ride logistics, how to sign-up, and information about our celebration bash during CEDIA EXPO in Denver. Our goal is to raise $80,000 – double the funds raised in 2006. Donations will be given to the Lance Armstrong Foundation, with a portion given to a local cancer charity in each region the ride takes place in. Riders within and outside of the industry are welcome!

In the meantime, if you wish to support the CE Express, please add the attached animated gif banner to your website, linking back to myspace.com/ceexpress for more information (a revamped web site is almost finished).

Interested sponsors, riders and team captains are still needed. To find out more, e-mail veronica@marketingmatters.net or call Marketing Matters at 954-9285-1511.
Join the Tour for the Cure!

Sincerely,

Veronica Esbona
Public Relations Manager
Marketing Matters
2700 N. 29th Ave. Suite 101
Hollywood, FL 33020
Phone: 954 925 1511
Fax: 954 925 1549


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